Celemi Decision Base™

Prepare Your Future Leaders

“I better understand my personal impact on financial results and hope to find ways to make things better… I hope everyone takes this. It’s good material for developing increased understanding of financial terms and interactions in the business environment. I learned the importance of adapting to market changes… and the need for different functions to work towards the same overall strategy.” – Participant, Hewlett Packard

A to B - Drawing a line between points

Pulling In The Same Direction – Decision Base is our portfolio’s most comprehensive business management simulation. It takes on challenges in all the dimensions of running a business. The simulation is highly dynamic.

Each team will set out their strategy, and the outcome will depend on this strategy, the execution of the strategy, and the (unforeseen) events in the market among clients and competitors. It is the perfect simulation to bring cross-functional management teams closer together and develop professionals with functional expertise to take a more expansive view.

Lady Listening in Workshop
Lady Listening in Workshop

Teams are challenged to analyze – market shifts, threats, & opportunities,  strategize – practice strategic decision-making and financial planning as well as develop a business plan. They will get to execute by transforming strategic decisions to operational actions and managing cash flow. Also, they will get the chance to test their leadership skills all the while collaborating across functions. They will experience team dynamics. Finally, participants will have to navigate to success by discovering business drivers, adapting to changes in the market, mastering the competitive forces as well as creating long-term value.

Key Concepts Covered

  • Market share and competition
  • Profitability – EBIT, EBITDA
  • Return on capital employed
  • Cash flow
  • Working capital
  • Cost of capital
  • Return on investments in markets, products and production
  • EVA™ – Economic Value Added (optional)
  • CVA™ – Cash flow Value Added (optional)
  • NPV – Net Present Value (optional)
  • ABC – Activity-Based Costing (optional)

Capabilities Addressed

  • Problem- Solving
  • Strategic Thinking
  • Business Skills
  • Decision-Making
  • Strategic Planning
  • Investment planning
  • Financial planning
  • Organizational Alignment
  • Strategy Execution

Decision Base Clients

HP
Toyota
BP
Schneider Electric
Baxter
Skanska
Unilever
Volkswagen
SKANSKA
American Express
BASF
Oracle
GSK
Novartis
Wells Fargo
Mercedes-Benz
ESADE
IMD
HEC

Team huddled around table